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How To Get Started on ActiveRain

How To Get Started on ActiveRain - A quick route to a successful Journey on ActiveRain.

The ActiveRain Staff,  along with our members and ambassadors, wish to welcome you to the ActiveRain community.  We know you have a choice, and we're glad you've chosen our network as a place to connect with others, support your local neighborhoods and communities, plus grow your business and relationships. 

Before you begin your journey here, there's a few areas we invite you to navigate first.  This will save you time and give you a better understanding of the Network.  We're confident that our site will bring value, benefits, and substantial rewards to you and your business.


    BEFORE YOU BEGIN
    These are REQUIRED and a MUST READ for ALL New Members - NO EXCEPTIONS!

  •   Terms of Service
    Terms of Use are binding and we want you to feel comfortable with them.

   ACTIVERAIN UNIVERSITY
   Get live training weekly to make your blog the best it can be

  • ActiveRain University Schedule - Classes every weekday
    Learn the ins and outs of ActiveRain and how to utilize it to the fullest with our live trainer.

    GETTING STARTED in 3 EASY STEPS
    Follow these next steps to get setup on ActiveRain.

    GETTING THE MOST OUT OF ACTIVERAIN
    Social Networking, Connecting and Blogging

    READY TO MAKE LIGHTNING, THUNDER AND RAIN
    Now that you're a member and RainMaker, put the power tools to work

    OTHER USEFUL RESOURCES TO HELP YOU
    Use these links to dive deeper in the "Rain" if you need more information


DID YOU KNOW?
ActiveRain is the TOP Real Estate Social Network in the World (source: Google)

The ActiveRain Network hosts over 170,000 RE Industry members averaging 200-300 new members daily.  There are more than 1.5 million articles posted, with an average of 700-1000 new posts daily.  Two million+ visitors traffic the ActiveRain network each month, over 80% are consumers.  Only Rainmaker upgraded accounts receive Google traffic to their blogs and posts.  ActiveRain Member's Blog posts receive more than 500 views on average.  Activerain is the ONLY on-line Network that offers this wide variety of tools, diverse services, and proven solutions to the Real Estate Industry Professional and for consumers on the WEB.

Best of Luck and Enjoy!

 

135 commentsActiveRain Real Estate Network • April 17 2012 12:16PM

RainCamp: More Social, Less Media - TOMORROW!

RainCamp: More Social, Less Media

 

Registration now open for RainCamp: More Social, Less Media

When: April 19th 9:00am to 12:30pm Pacific Time (12:00pm to 3:30 Eastern Time)
Where: Online, join us from your office, couch or even your bed
How much: Free (thanks to our sponsors)
What: Learning to use Social Media tools to increase your business
Who: A great lineup of speakers, check them out below



Social media is a buzz word for 2012. It was a buzz word in 2011. But how does it actually impact your business? How do you use social media to create more value for your existing clients and to potentially create new connections for your business? What Pinterest, the new emerging star in the social media sky? Do you really need to be concered with Google+?

We'll take a look at these questions and give you some solid answers and applications of how to use social media in your business to impact your bottom line. Let's figure out how to capitalize on the social part of social media and stop thinking about it as another media opportunity to cram our marketing down someone's throat (not that there's not a place for that approach in your marketing tool bag......different strokes for different folks)

We are excited to have these guys joining us:

 

Scott Stratten, president of Un-Marketing

Becoming a Trusted Expert using Social Media

Scott StrattenAre you familiar with Scott? He was recently named one of the five most influential social media personalities by Forbes.com and he's created viral videos for some of his clients that have been viewed over 60 million times. His twitter ramblings go out to over 119,000 people every day. If you're not familiar with Scott, take ten minutes to check out his blog, his twitter feed, or even some videos of him presenting his thoughts on Social Media. This guy gets it. He understands how companies and small businesses can utilize social media to make real connections for their business.

As his bio states: "He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. It’s all about positioning yourself as a trusted expert in front of your target market, so when they have the need, they choose you." (Did he write that stuff about himself? Or have someone else write it? I always wonder when I see someone's bio......I'll have to ask him during RainCamp.) I'm super excited that he will be joining us to talk about some things real estate agents can do to to position yourself as a trusted expert in front of your target market.

**Warning: You may spend more than 10 minutes if you take the time to check those links

(All the awesomeness in his bio, combined with $5, will get him a cup of coffee anywhere in the world. I stole that from his bio page. But your ability to absorb some of the things that he's learned over the years will be way more valuable than your morning caffeine intake. And it's a webinar, so you can watch from home and get your coffee for cheaper than $5.)

 

Ben Kinney, REALTOR® with Keller Williams in Bellingham WA

Between 8 and 13 Practical Applications of Social Media to Increase Your Leads

Ben KinneyIf you're not familiar with Ben, he is a mega producing agent  whose team did over 530 transactions in 2011. He's also the founder of IMSD, the Internet Marketing Specialist Designation, a program where he shares his entire business, the same things he's doing that lead to his team having over 530 transactions last year. The reason I love having Ben at RainCamps is because he is a practioner who is using the advice he is going to share with you to generate more leads for his business. Ben and I have been kicking a title for his presentation back and forth and it's going to be somewhere between 8 and 13 ways to use Social Media to generate leads.

If he's feeling particularly generous, it could be more than 13........and those of you that have followed Ben know that he's more than willing to share good ideas that are working in his business. He'll even share them with his competitors because it forces him to come up with more and better ideas.

We want you to walk away from RainCamp with actionable items that you can start to work on right away. No one is better at sharing actionable items that lead to more business than Ben is. He shares his ideas all the time on the success principles group (you have to ask to join the group once you land there in the top right) that he created on Facebook that now has over 3800 members sharing, getting and giving advice.

 

Chris Smith, Chief Evangelist for Inman News

Pinterest - Because Pretty Pictures and Real Estate Go Hand in Hand

Chris SmithOf course you're familiar with Chris. He's was the brain behind the wildly popular TechSavvyAgent.com blog before coming over to lead the Inman Next Community for Inman News. In some ways, he's probably a competitor to ActiveRain, but we don't care. We want to bring you great minds to help you navigate the social media landscape and he's S.M.A.R.T! Smart. A thought leader in every sense of the word for using social media in real estate. He's also passionate about helping real estate agents understand and use some of the technologies that are emerging at break neck speeds. Every day, it seems, there is another app, website, social media tool or something that you hear you should use in your business. The latest one is Pinterest.

You've surely heard of Pinterest. It's hard to have missed it the last few months as it exploded on the social media scene as a way for people to collect and share images from around the web that they enjoy. But as with all the shiny new objects we encounter, we have to figure out if these things have practical applications for our business.

Chris will be taking drilling down and focusing on how Pinterest can be more than just a collection of great images. How can you utilize this rapidly emerging medium to market your business? How can you make sure you're not just another dolt out there collecting friends for an as of yet undecided purpose? Chris will have you pinning for the right reasons in no time.

 

And me, Bob Stewart, Chief Evangelist for ActiveRain

I'll Let You Decide, Facebook Fan Pages or Google+

You have spoken, Google+ It is!

Bob and Christa StewartI'll be the first to admit that Google+ is something I ignored when it launched. I knew it was there, but I wasn't diving in until I knew it was going to be around for a while. But Google has been doing some interesting stuff with Google+ and it's integration with their search algorithm. Can you really afford to ignore Google+ any longer if there's a chance it could impact the search results of the people you're connected with? I don't think it's an option anymore and we're going to talk about why, as well as what can you do to make sure you're keeping the 800lb. Google beast happy as you navigate the social media highway.

(I use that picture of me and my wife because she makes me look so much better than I actually do.......)

 

 

 





A special thank you to all of our sponsors that allow us to bring this to you for free!

 
EchoSignMarket Leader


Internet Marketing Speciaist Designationsharper agent

 

95 commentsActiveRain Real Estate Network • March 29 2012 03:26PM

Save the Date: RainCamp April 19th

I have always been confused by receiving a 'save the date' postcard prior to getting an actual invitation for someone's wedding. You've surely seen these? My wife and I have gotten a few of these and each time I always chuckle to myself. I'm still waiting for the subsequent invitation to one of these weddings to be replaced by the 'sorry, you didn't make the final cut' letter.

When that day finally happens, I promise to send a gift for the outright honesty of the friends getting married. Luckily, you don't have to worry about sending a gift for RainCamp or missing out on a chance to attend.......as long as you save the date (and you show up a few minutes early).

We are asking you to save the date of April 19th, from 9:00am to 12:30pm Pacific Time (that's 12:00pm to 3:30pm Eastern time and you guys in the Central and Mountain zones are going to have to do the math) to join us for RainCamp where we will be discussing Social Media. This will be a free event open to all of our members. Registration will begin next week, which means........

Can you sign up yet?  Nope. Probably for similar reasons to why you don't get invited to the wedding from the start. There are still some logistics to work out, and we want you to start thinking about being there before we actually invite you. (Doesn't make a ton of sense, does it? I don't make this stuff up, I just follow the generally accepted principles.)

Why would you want to save the date?

Scott StrattenOne of the reasons is because we are going to have Scott Stratten, president of Un-Marketing, joining us. Are you familiar with Scott? He was recently named one of the five most influential social media personalities by Forbes.com and he's created viral videos for some of his clients that have been viewed over 60 million times. His twitter ramblings go out to over 119,000 people every day. If you're not familiar with Scott, take ten minutes to check out his blog, his twitter feed, or even some videos of him presenting his thoughts on Social Media. This guy gets it. He understands how companies and small businesses can utilize social media to make real connections for their business.

As his bio states: "He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. It’s all about positioning yourself as a trusted expert in front of your target market, so when they have the need, they choose you." (Did he write that stuff about himself? Or have someone else write it? I always wonder when I see someone's bio......I'll have to ask him during RainCamp.)

**Warning: You may spend more than 10 minutes if you take the time to check those links

(All the awesomeness in his bio, combined with $5, will get him a cup of coffee anywhere in the world. I stole that from his bio page. But your ability to absorb some of the things that he's learned over the years will be way more valuable than your morning caffeine intake. And it's a webinar, so you can watch from home and get your coffee for cheaper than $5.)

The real estate industry is on the forefront of adopting social media as a way to market. We have real estate professionals building fan pages, using Twitter, tapping into Pinterest and blogging at dizzying rates. Our business is about making connections and staying top in the minds of friends and people in our sphere that might chose to do business with us or refer business to us. It makes sense that this emerging ability to market our business would be something of which real estate professionals are taking advantage. Social Media and your real estate business are a great marriage..............

.......Unless they are not.

Just because I have these great channels to market my business, doesn't mean that everything and anything I do to get my message in front of more people is actually going to be a benefit to me. Because real estate is all about making connections, many professionals are abusing the priviledge they have of interacting with their social circles. So where is the line? How do you know what's a good idea and what's a bad idea as it relates to using social media?

If anyone is qualified to look at how real estate agents are using social media and give us some suggestions of the horrible things we are doing and the real ways to build your brand and make better connections, it's Scott.

Scott will be kicking off RainCamp and in the next two weeks, we will be sharing some of the other people that will be joining him. What can you expect to learn at RainCamp? How about techniques that can help you generate leads for your business using Social Media, an in depth discussion of Pinterest (the rapidly emerging new kid on the Social Media block) and some practical applications of Facebook Pages to connect with locals in your market? Maybe we can sneak in a few of those things.

So save the date, even if you're not officially invited yet.........

 ~Bob

129 commentsActiveRain Real Estate Network • March 23 2012 08:38AM

Real Estate Marketing Plans: Most Effective Marketing of 2011

Real Estate Marketing Plans

 

Do you have your real estate marketing plans for 2012 ready?

 

Real Estate Marketing Plans

 

With SO MANY alternatives for real estate marketing plans, are you confused on what to do in 2012?

So as you develop your 2012 real estate marketing plans, here is some great food for thought:

ActiveRain, the largest blogging platform and professional social network in real estate, conducted a survey of 1,910 real estate professionals asking the simple question of "what is the most effective real estate marketing or advertising that you do?" 

The results:

  1. Referrals (including word of mouth and sphere of influence) were overwhelming the most preferred marketing with 26% of responses.
  2. Blogging was #2 with 13% of responses.  (Keep in mind that the survey was conducted on ActiveRain, so these results may naturally be skewed to blogging).
  3. Direct Mail continues to be incredibly popular.  Direct Mail includes post cards, mailers, and newsletters.  Direct Mail also received 13% of responses.
  4. Internet Marketing as a general category received 12% of responses.  Our assumption is that Internet marketing is generally speaking pay per click marketing on Google, Yahoo or Bing or lead generation from a number of different sources.
  5. Networking Networking includes partner referrals and face-to-face meetings. Face-to-face networking received 8% of the responses.

 Most Effective Real Estate Marketing Plans

 (Share these stats - link to this article: http://activerain.com/blogsview/2641172/real-estate-marketing-plans-most-effective-marketing-of-2011)

 As you can see based on 2011 real estate marketing plans, real estate professionals continue to favor more traditional offline, "tried & true" hand to hand real estate marketing techniques.  Though the general bucket of Internet marketing & blogging are equivalent to direct mail, the top marketing techniques tend to be more offline - referrals, direct mail, networking, working with past clients, open houses, door knocking and cold calling.   Hard to know if ActiveRain is the same as blogging and if Zillow or Google are the same as Internet marketing, but interesting to see that from a response perspective, that Open Houses are more popular than any one web site AND Door Knocking is more preferred than CraigsList and FaceBook.

 

 Offline Real Estate Marketing Plans

When real estate professionals were asked, "What is the most effective real estate marketing or advertising that you do?" only a small number of real estate web sites were mentioned in reasonable frequency: ActiveRain, CraigsList, FaceBook, Zillow and Google.  Of course, blogging and Internet marketing are large categories with a lot of different companies.  But there were very few mentions of Wordpress or other ways to market online.  Noticeably absent were Trulia and Realtor.com   Though we believe ActiveRain is a very powerful blogging platform, fans of ActiveRain are likely over-represented in the survey.  Kudos to Zillow to have name recognition equivalent to Google in the real estate industry.

 

Most Effective Real Estate Web Sites

For 2012, here are the key questions to ask:

  1. How important is developing your REFERRAL BASE?  How are you going to do it?
  2. Are Blogging and SEO part of your 2012?  If so, what to do - ActiveRain, Wordpress, Blogger, or other?
  3. Direct Mail continues to be an important part of the real estate professional's marketing mix.  It is amazing, but true.  Direct Mail allow neighborhood targeting unlike online marketing.  What kinds of direct mail campaigns will you be using?
  4. Internet Marketing needs to be part of your 2012 marketing mix, but there are a lot of options from pay-per-click advertising to lead generation to Zillow, Trulia and Realtor.com 

ActiveRain is great place to start the learning process to figure out the best Internet marketing strategies to achieve your personal and financial goals in 2012! 

Share this blog post!  Either blog about it or share on your social networks.  Link to and reference this blog if you use this content: http://activerain.com/blogsview/2641172/real-estate-marketing-plans-most-effective-marketing-of-2011

121 commentsActiveRain Real Estate Network • December 12 2011 06:46PM

Blog Tips for Rain Drips

The following archived articles are from a series I began a while back entitled "Blog Tips for Rain Drips" and were designed to provide needed instruction in the finer points of blogging/social media, and to help our members derive the most benefits/value from their involvement here on ActiveRain.

"The Road to Remarkable"

"Rants, Rights, and Reputations - Lessons in Online Behavior"

"Embracing Change in the Rain"

"Jing adds Bling to Your Digital Conversations"

"Roost Media Toolkit for Facebook"

"Referrals in the Rain"

"Conquesting Creative Constipation" or "Overcoming Blogger's Block"

"Social Media Sushi - Developing a Social Media Strategy, Part IV"

"Taking AIM - Developing a Social Media Strategy Part III"

"The 'Why' of Social Media - Developing a Social Media Strategy Part II"

"New Series: Developing a Social Media Strategy"

"Hello? McFly! It's called 'Social' Media for a Reason!"

"Learning the Balancing Act of Social Media"

"Perception vs. Reality"

"Don't Waste Your Time on ActiveRain!"

"Attracting Great Clients thru Blogging"

"Overwhelmed by the Technology Learning Curve?"

"Your Blog Stimulus Package"

"Taking the Hype out of Hyper-Local Blogging"

"And the Password is!".....

"When I Search My Name, Nothing Comes Up!"

"Don't Turn Your Blog into a Refrigerator Magnet!"

"Would You like a Side of SPAM with those Comments?"

"How to Balance Your Blog"

"When in Doubt, Read the Instructions!"

"Rain-Vitations: Your Ticket to a Higher Score"

"Bring Back that Loving Feeling: Building Community"

"How to Kreate Kwality Kontent"

"How to Engage Your Blog Readers"

"Forgive me, Father, it's been 3 weeks since my last blog post!"

"Is Your Blog a Brick Wall?"

"When is Your Blog like a Toxic Waste Dump?"

"The 3 Powerful 'P's' of Posting"

"What is Comment Junk Mail SPAM?"

"How to Sabotage Your Own Blog"

"But I did stay at a Holiday Inn Express"

"Roxanne, Glamor Shots, and Casper the Ghost"

"Is it possible to be TOO Transparent?"

"Monsters in the Blogosphere"

"What is a Straffing Run Blogger?"

"Playing Fair in the Blogging SandBox"

"Are You Feeling a 'Draft' in Here?"

"How to Write Good Hyper Local Content"

~     o     ~     o     ~     o     ~     o     ~     o     ~

Rich Jacobson is a licensed professional real estate broker providing Relentless Representation and Knowledgeable Empowerment for his clients of residential properties and vacant land throughout all of Kitsap County WA and portions of Pierce, Mason, and Jefferson Counties. You can also find him at KitsapLife.com, HomesByHarbors.com, SoundBiteBlog, Everyday CK@KitsapAgent and Crabbing in the Hood, or e-mail:  kitsapagent@gmail.com

Follow KitsapAgent on TwitterFriend Rich Jacobson on FacebookJoin Rich Jacobson's LinkedIn NetworkSubcribe to Rich Jacobson's YouTube ChannelListen to My Sweet Tunes on Last.fm

Kodak Moments Contest Winner: "My Kodak Moment: The Vietnam War."

 

From everyone here at ActiveRain and the folks at Kodak, we would like to congratulate Glenn for his winning entry in the Kodak Moments contest.

There were so many great entries that it was agonizing to even select the top ten. The reality is, every post was worthy of the same accolades. But when you are giving away prizes, there has to be a winner. So this time we put it to you, the community, for a vote and you selected Glenn's moving memories of his friend Mike and the image that allowed his family to remember their fallen soldier over 30 years later.

Everyone has different emotional triggers. It was clear from the voting that different people connect with different stories and images. It's also clear that heroes, friendship and family are something all of us treasure.

Congratulations Glenn!

Glenn will be receiving a KODAK EASYSHARE M580 Digital Camera, a 7 inch PULSE Digital Frame and a few extra ActiveRain points. Our second place winner Karen Kruschka will receive a 7 inch PULSE Digital Frame and her own share of ActiveRain points for her fantastic entry about her son 'aiming high' in life.

The rest of us? We got to enjoy sharing these amazing images with each other (a few of which brought more than one tear to my eyes.....)

 

 

Via Glenn Roberts - Seattle Residential (Lake & Company Real Estate):

My Kodak Moment: The Vietnam War

In 1967, along with 550,000 other GI's I was in the Republic of South Vietnam. Most of us were between the ages of 18 and 22. To say we knew exactly why we were there would be a gross overstatement. Mike and I were with 23 other new guys when we were sent out to our unit in helicopters on a night just a few days before Christmas. He and I had met a few days before that and knew someway that we could team up and help each other to stay alive for the following year.


After about 4 months in the field I was promoted to squad leader. I'd been in country a day longer than Mike, so I got the job. He was a fire-team leader in my squad. There was never a bit of friction between us. He had my back and I had his.

Toward fall of that year we took our separate R&R's. When I returned, a few things had changed. We had a new lieutenant in charge of our platoon and Mike decided to be his RTO (Radio Telephone Operator). It looked like a good move on his part. Being in the platoon command post meant fewer risky details like night ambushes and perimeter listening posts. We were both getting short (less than 90 days left in country before we would go home). I continued to run my squad as usual and then we got new battalion-wide orders and we began 5 man, 3 day patrols along the Cambodian border. Each company in the 5 company battalion would send out 5 of the 5 man patrols. There were three battalions involved. Our mission was to observe the movement of North Vietnamese Troops coming into Vietnam off of the Ho Chi Minh Trail. We did well for a while until the NVA figured out what was going on and started sending out small patrols to hunt us down.

Mike and the new lieutenant were discovered one day by such a patrol and killed. Leap forward 41 years.

Our unit, 2nd of the 35th Infantry, has a website. For 30 years I was pretty much out of touch with the war but I logged in there one day in the 90's and made a comment about Mike. Then last December (2009) I got a phone call from Mike's younger brother. It seems Mike's father is still alive and so are Mike's siblings. They wanted to know if I had any pictures of Mike from Vietnam. They had none.

Slides from VietnamEverybody has stuff that they never throw away. I had a shoe box of pictures from Vietnam but nothing really good of Mike. I also had 5 little boxes of slides from then, taken with a miniature camera which I'd never really looked at. So I borrowed a slide projector (remember them) and went through the pictures. I found one and had it printed and sent it on to the family. I can't look at this picture with out smelling the odors of a 3rd world agrarian country mixed with the stench of war. There is nothing glorious about bombs bursting in air. Sorry if you think that might be the case. I hear the bombs and I hear the rifle fire. I also hear Mike say, in our poncho hootch during a monsoon rain, "Thirty-one," as he laid down an ace, king and jack, ending one more hand of a card game we played endlessly. Mike was my best friend for 10 months and he was a hero to me many times over in many ways.

Discovering this picture, this year, is my Kodak moment.

Mike, my best friend



This post is written as a submission to the ActiveRain 'Kodak Moments' contest. I have the chance to win the KODAK EASYSHARE M580 Digital Camera

To participate in the ActiveRain contest, visit the blog post announcing the contest from Kodak and ActiveRain. 

Market analysis

Search Listings

Website

Glenn Roberts
Lake and Company Real Estate
206-524-3665
Seattle Residential ~ I Do That 

Lake logo

Licensed broker since 1985 offering spectacular service to buyers and sellers in greater Seattle, with particular interest in Green Lake, Ballard, Phinney Ridge, Wallingford, Ravenna, Bryant, View Ridge, Roosevelt and the University District.

Referrals from past clients and other agents always make me smile.  

141 commentsActiveRain Real Estate Network • December 30 2010 02:14PM

ActiveRain's New URL Shortener

How many times have you tried to link your ActiveRain post on Twitter or another site only to get the response that the url is too long?  Well Happy Holidays, ActiveRain has a gift for you.

Once you have written and posted a blog post you now have the option of generating a shorter url. 

Simply go back into your post and click Generate short URL.  Take a look at the screen shot below:

I hope many of you find this useful and take advantage of the new url. Here is what Lenn's shortened URL looks like once we generate the shorter URL for the post in the screen shot above.



The shortened URL for this post is http://actvra.in/45. As you can see, the shorter structure uses the actvra.in domain.

In order to see how many times someone has clicked on that shortened URL, you can go to the 'statistics' area of your 'my home' page in order to track performance. It will show you how many times each shortened URL has been clicked.

And an added bonus to deal with the continual onslaught of spam......

Let's call it a stocking stuffer.  To help with the spam you may see occassionally, we've now made it so only logged in members can leave links in comments.  Our hope is that it cuts the spam down drastically.  Fingers crossed!

Happy Holidays!!!

Kerrie Greenhalgh

154 commentsActiveRain Real Estate Network • December 22 2010 11:58AM

ActiveRain Announces Listings

ActiveRain has done it again!  We've added yet another feature to enhance the AR Community.  Members now have the option of posting Listings! 

Here's how:

1.  Go to http://activerain.com/action/listings and click New Listing
2.  Upload photos, enter the address, description and stats
3.  Click Save Listing
4.  Click Activate

I'm sure you're thinking to yourself, "It can't be that easy can it?"  Yes, my friends it is. 

A few clarifications:

You may have up to 20 listings at any time.  Each listing will be active for 30 days.  This is to keep any stale information from being displayed.  If you make any changes to the listing, update the price, add a picture etc. the 30 days will reactivate from that day.

Each listing may have up to 20 photos.  Photos must be 960x440 at a minimum.  We encourage you to take the pictures from your digital camera to optimize clarity.

One of the following browsers must be used to post listings:  Firefox, Safari, Google Chrome or Internet Explorer 8.

Listings will appear on the new Community Pages and as an added bonus of RainMaker status your listings will appear on the sidebar of your blog.

I hope everyone takes advantage of this new feature!

Let it Rain!

Kerrie Greenhalgh

Kerrie Greenhalgh

262 commentsActiveRain Real Estate Network • October 07 2010 12:00PM

The ActiveRain Featured Blog Post

The ActiveRain Featured Blog Post -

I get asked everyday about the ActiveRain Featured Blog post.  The wide variety of questions range from "Who Is Featuring The Posts" to "Why Are The Same Members Featured over and over again?"  Well, it's taken me 2 1/2 years working here to finally write a post about the infamous "Featured Blog Post!" 

Now some of you will agree, and some may disagree, (I wouldn't have it any other way) but at the end of the day, what really matters most is that you understand the process, the system, and have some compassion for the thankless position of those responsible for keeping that feature board going day in and day out.

So who, what, when, where, why, and how does this all work?

 The ActiveRain Feature Board

Are you kidding?  You really thought I was going to give up the secret?  Share the coveted recipe to KFC's Chicken?  Unveil the ancient Chinese secret that all proverbs were built upon?  Are you nuts?  You really thought it would be that easy to just come along and read a post and all of a sudden be the "all knowing" understander of the ActiveRain Featured Blog Post?  Sorry folks, I've held back this long, I'm not about to lay it all out there now and take the fun, the mystery, and all the guess work out of it.  Haha, had ya goin there for a sec eh?

The ActiveRain Feature Board is a living, breathing, ever-changing, powerful, and exciting AR feature.  It could possibly be one of the most important and exciting things about the entire ActiveRain RE Network.  Acquiring that sought after gold star and having your picture on the main AR page has been compared by some to being as exciting as having your picture on the cover of the "Rolling Stone!" 

Why is the "Feature" such a coveted "CRAZE" here on ActiveRain?  For those with an ego, it's the recognition, for others it's the potential traffic, and the added exposure.  The opportunities a featured post can create are unbelievable.  The thought and potential of getting a featured post has created some pretty crazy frenzy's.  It's also stirred up some pretty wild and crazy far-fetched ideas and posts from some of our more "voicy" ActiveRain members. One thing is for sure, this will always be a sensative and even contraversial topic.

So how do we feature posts and are the same people getting featured too often?

First off, I want to thank you (the community) for helping us refine this delicate process of selecting posts for featured status. Since the inception of the feature board, we continually strive to refine the process in which featured posts are selected. The recent addition of the 'suggest' button is our second shot at trying to put the feature board in the hands of our members.

The first shot was over two years ago and it failed as we were unable to control it from being manipulated by folks banding together and suggesting each other for features. We believe that the newest incarnation will be more successful as the shear numbers of people suggesting posts for feature has grown significantly and the ease with which someone can manipulate it has diminished.

Add in a few additional administrative controls, now we can determine who may be trying to manipulate the system, and we believe we are getting much closer to a true community decision of what merits a feature worthy post on ActiveRain.  That being said, we still have the ultimate decision on what gets featured and all posts that are suggested for feature are reviewed by our staff prior to being featured. 

(The AR Staff Moderators names will not be disclosed in this post for obvious reasons)

This sentiment has been echoed in the past, and I believe it still holds true today. There are certain members that are excellent writers. For whatever reason, and it's not because they have overtly recruited people to suggest their posts for feature, their posts get suggested for feature at a higher rate than others.  Much of it has to do with the large followings they have amassed because of the balance they have achieved in writing to consumers and also focusing on writing posts that help the community.

We have a hard time justifying penalizing these folks by keeping them off the feature board or restricting the amount of features they can have. However, I am in agreement with all members that having the same person on the feature board more than once at the same time is not the best representation of the depth of writing talent here on ActiveRain.  For this reason, we have asked our staff to be mindful of who is already on the feature board as they review the posts that have been suggested for feature.

We have also asked that they look deeper in the pool of suggested posts for members that have had very few (or no) featured posts in the past. This will help us develop the new talent on the site and allow them to amass followings that can benefit from their writing skills. We truly appreciate all our members for taking the time to voice their concerns to us, it's because of these members that ActiveRain will continue to grow and get better.

My personal ancient secret recipe for finding features

The ActiveRain Featured Blog post, just one more great example of how ActiveRain has and will continue to evolve.

 

 

          

 

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174 commentsBrad Andersohn • August 07 2010 10:14PM

New and Improved ActiveRain Leaderboard

I reblogged this post to give some additional exposure to the new ActiveRain Leaderboard.  This in my opinion is a nice supplement to the City/State pages that use to feature the ability to find specific individuals in various States under a selected category. Great job on the post Kerrie, thanks and kudos!  :-)

Via ActiveRain Corp.:

We are pleased to announce the new and improved ActiveRain Leaderboard! We couldn't have done it without the amazing feedback of our Community over the last couple of days. Thank you all so much!

ActiveRain wanted to create the best possible layout for all of our members.  A place where you can easily see how you rank within all of AR, your state, your professional group etc.

The new style is sleek and sexy...take a look.

ActiveRain Leaderboard

As you can see, I have narrowed my search down to Real Estate Agents in All States.  You can also add state, county, and city for more localization. 

If you are roaming around and your name is in the list you can hit the "show me" button on the bottom right and it will take you to the page you rank on with your profile highlighted. Please keep in mind that if you are not a Loan Officer in New York and you have that specific search open, the "show me" button will not appear.

The new design will make it easier and more convenient to find what you're looking for;  whether it be a referral or simply to see where you rank amongst other members.

Another great tool is that you can access the leaderboard from your main profile.  If you click "My Home" on the top right hand side of AR you then see your smokin' hot photo with a few stats below.  The "Rank in State", "Rank in County" and "Rank in City" all link to the leaderboard.

ActiveRain is always working hard to stay on top.  We try our best to provide you with the tools you need and are asking for.  The new ActiveRain Leaderboard is our newest addition.

We hope you like it!

Kerrie Greenhalgh

 

 

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44 commentsBrad Andersohn • July 21 2010 11:46AM